What is DUMMY LISTING?ycdglobal
Dummy means NOT REAL but copy. This is the listing you create in your Amazon seller central account for the first time called Dummy Listing which becomes your actual listing when reaches the Amazon warehouse in the case of FBA. So, it is like an actual listing. The only difference is that of time. Dummy Listing goes live after some days of inventory reaches.
When it is created?
Ans: The best time to create a dummy listing is when your inventory is in the manufacturing phase. Create it and alter it when needed.
Why it is created?
Ans: It is created to check Amazon’s response to your product. e.g, if your product falls in the gated category, Amazon will require certain certificates to make it gated and you can arrange these certificates before your inventory reaches Amazon. Similarly for the invoices and other certificates.
Does UPC required for Dummy Listing?
Ans: Yes, you have to buy UPC for the Dummy listing. Because we can’t create a listing again. There is no Dummy Listing in FBM.